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Demystifying DMARC RUA Reports
In today’s digital landscape, where cyber threats loom large, safeguarding communication channels is a top priority for organizations. One powerful tool in the cybersecurity arsenal is DMARC...
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Global Email Marketing Compliance
Email marketing remains a cornerstone of digital marketing strategies, but its success depends on adhering to legal and regulatory requirements. Let’s dive into the nuances of anti-spam laws in key...
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Strategies for Increasing Email Open Rates
Email marketing is a powerful tool for businesses to connect with their audience, but its effectiveness depends on getting recipients to open your emails. High open rates not only signify successful...
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Fourth Quarter: Best Practices for Deliverability Success
For email professionals, the fourth quarter isn’t just a season of celebration and giving; it’s also a time of intense competition and potential pitfalls. As the holiday season unfolds, it’s crucial to...
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Safeguarding Your Brand Against Mailbombing
In recent discussions within various professional circles, the topic of email security, specifically the challenges posed by mailbombing, has garnered significant attention. Recognizing the nature of...
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Upcoming Changes at Gmail and Yahoo
In the ever-evolving landscape of email marketing, staying ahead of the curve is crucial. Recent announcements from Gmail and Yahoo highlight the importance of adhering to the best emails standards to...
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Mailbombing and The Consumer Impact
Part 2 of the Mailbombing Cybersecurity month series. In today’s digitally connected world, our email accounts are not just communication tools but repositories of personal and professional...
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Send Time’s Influence on Email Marketing
In the fast-paced world of digital marketing, the success of an email campaign often hinges on the perfect timing of your message delivery. Understanding the optimal send time when your audience is...
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CRTC Cracks Down on Phishing Scam, Imposes $40,000 Penalty
On October 30, 2023, the Canadian Radio-television and Telecommunications Commission (CRTC) took a decisive stand against digital threats by issuing a $40,000 penalty to Sami Medouni, a Quebec...
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Google’s inactive account policy takes effect December 1
There’s a digital wake-up call echoing from Google, and it’s about to impact your email list. So, grab your metaphorical broom because we’re talking about the two-year inactivity policy that could...
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